| |
| |
|
Creativity Information |
|
|
|
Codifying Creativity
Can we codify creativity? Within these few words are a number of principles that must be identified and resolved before we can really answer the question. The first question is, what is creativity? What are we trying to codify? One useful definition of creativity is that it is problem identification and idea generation. Another is the production of a number of diverse and novel ideas. Yet another is the engagement in a number of diverse and novel behaviours. The second question is, can we measure creativity? This is necessary, as any codifying must result in measurable change. From the above, we can see that creativity can be measured on a number of levels such as: a) we can measure the number of ideas produced and their diversity and novelty, b) the frequency of idea production over periods, c) the frequency of divergent and novel behaviours engaged in over periods or d) we can ask people to rate themselves as being creative before and after training. The third question is, what do we mean by codify? It means to code or organise into a systematic process. From the above, it becomes clear that codifying creativity is possible if we produce systematic processes that produce measurable change in the ways mentioned above. Now onto the real question then. Can we codify creativity? Well, yes. If we just set out a number of processes that produce measurable improvement in the ways described above. What processes? There are an infinite number and each produces it's own set of results. By combining, mixing and rearranging, different results occur. Simple psychological games, such as role-play, can be used. In the Journal of Psychology, businessmen were asked to rate themselves on creativity and they ranked themselves very low. Then, after asking them to pretend they were happy-go-lucky hippies, they re-rated themselves much higher. Lateral thinking techniques can be used, where the point is to generate ideas without purpose, for the sake of generating ideas, follow seemingly nonsensical pathways and so forth. This simply maximises the quality and quantity of the idea pool. Linking techniques can be used. Where everyday, novel and diverse objects are used to create connections with the endeavour. What I have just done is codify creativity. Ask any group to come up with ideas related to a particular problem and they will produce a set quantity. Use the above three (each contains an infinite number of possibilities) and the group will produce more creative output. Using and extrapolating the above principles (and using more precise techniques), I can, for example, codify processes and structures that make it possible to complete a screenplay very quickly. The above is an incredibly general example, but you get the idea. And this small case begins to demonstrate how creativity can be made measurable, useable and tangible. This topic is covered in depth in the MBA dissertation on Managing Creativity & Innovation, which can be purchased (along with a Creativity and Innovation DIY Audit, Good Idea Generator Software and Power Point Presentation) from http://www.managing-creativity.com. You can also receive a regular, free newsletter by entering your email address at this site. Kal Bishop, MBA ********************************** You are free to reproduce this article as long as no changes are made and the author's name and site URL are retained. Kal Bishop MBA is a management consultant based in London, UK. He has consulted in the visual media and software industries and for clients such as Toshiba and Transport for London. He has led Improv, creativity and innovation workshops, exhibited artwork in San Francisco, Los Angeles and London and written a number of screenplays. He is a passionate traveller. He can be reached on http://www.managing-creativity.com
MORE RESOURCES:
Creativity - Google News |
|
|
|
RELATED ARTICLES
Mindfulness and Poetry: Delicious Word Awareness Everyone's a poet.Of course, everyone's a critic, too! This means that there are plenty of opportunities to heighten our awareness of words and how we use them. Creating Reality - Discovering the Magician Within We all create our own reality each and every day, whether we are aware of the power that we possess or not. We all have a built-in mechanism that runs twenty-four hours a day, seven days a week, three-hundred-sixty-five days a year, non-stop. Theres A Light At The End Of Your Tunnel, Called Imagination! Imagine this. You've got this huge dream you just turned into an exciting accomplishment. Our Limitless Quantum Reality Modern science tells us that on a sub-atomic level -- nothing is solid. That the entire universe is really one big web of vibrating "energy stew. Creativity and Innovation Management : Why Products Fail! There is no sure fire route to commercial success but the probability of success can be increased. This is important for at least two reasons:a) Resource Management. Are You Inventive Enough to be an Inventor? Some Guidelines to Invention Success! Inventors make a ton of money when the invention is needed and when the process is done properly. There are different types of inventions. Creativity Management - Collaboration NOT Competition Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas. Are You Creative? Have you ever heard the saying, "The harder I work, the luckier I get?" Guess what? That's the way it is with creative inspiration too.Don't Wait For Creative InspirationGraham Green, the famous English writer, attributes much of his success to a simple habit: He forced himself to write at least 500 words daily, whether he felt like it or not. Turning Obstacles Into Blessings "Your capacity to be creatively alive in virtually all life circumstances will depend in large part upon the kind of attitude you choose for yourself."- Dr. You Dont Have To Be An Artist To Be Creative Imagine that a block of ice has been set on your desk. Now describe it. Creating Success All things begin in consciousness.Consciousness originates everything that is manifest. Problem Solving Techniques For Business And Life Learning a few good problem solving techniques can improve your bottom line and your life.Do you ever run out of good ideas, or go around in circles trying to come up with a solution for a persistent problem? Maybe you just need to learn some simple problem solving techniques, and then start applying them. Creativity Management - Overcoming Blocks Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas. Mindfulness and Independence: Observing Fireworks "It's a free country," they say. "Celebrate our independence," I hear. A Question of Time and Memory I have been struck recently by a number of questions which have found their way into my mind. One of these is the question of memory. Sleep and Creativity In my life, sleep is the number one way that I can either enhance my self-care and nourish myself or defeat my self-care and deplete my energy, peace of mind & productivity all in one shot.When I'm rested I'm more resilient to stress. Creativity: Getting Out of the Box Leadership, especially in times of change, depends increasingly on the ability of managers, professionals and even front line workers to think and do things differently. In other words, to get out of the box!So, how do we get out of the box especially when most people are comfortable staying with the tried and true rather than exploring and championing new ideas? Here are tips to jolt your mind and start thinking more creatively. Creativity Management - Breaking Through The Mental Barrier Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas. Creativity Management - Finding Your Voice Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas. Creativity Stereotypes - Are They Holding You Back? Here's a quick quiz:1) When I see a see a sunrise, I'm moved to:A. Compose a poem.
|
| home | site map |
| © 2006 |
