| |
| |
|
Internet Marketing Information |
|
|
|
The Worst Internet Marketing Strategy Ever?
Many people are downright frustrated. And when you look at their internet marketing strategy, it's no surprise. Yet, they all fall into a classic trap that can ruin your chances of online success before you even get off the ground. Have you heard about the ultimate short-cut to success? Ultimate short-cut? That's right. Many are led to believe that this is the holy grail of marketing online. But, if this is your idea of a perfect internet marketing strategy, think again. Here's how it works... It's easy. Create a crappy product and contact every 'sap' who has an opt-in list of 40,000 subscribers or a website that gets a few hundred hits a day. Then ask them all to promote your stuff. Works like a charm, doesn't it? If you've ever been on the other end of the inbox, you know how annoying this can be. Some person who sends you 12 emails out of the blue, asking (begging) you to endorse his/her product. For example, I recently received a similar email from someone asking me to promote an MLM product to my subscribers and customers. First off, the email was clearly a cut-and-paste job. It might have started with "Dear Jason", but the rest was a boiler plate email. A big no-no when trying to get someone's attention and win them over. And what about the product? For all I know, the product might have been white hot. But, MLM is the furthest thing from my subscribers minds. Not all of them, but I'll bet at least 90% of them. The problem here? One word: targeting My subscribers and customers are not the ideal target market for this particular product. If I start promoting MLM, I might as well squeeze in a "how to pick a winning stock" mailing as well. Unfortunately, you will also see this "spray-and-pray" internet marketing strategy in other areas. Let me give you an example. Have you ever received an article on a topic that was no where near what you (or your subscribers/customers) are interest in? Or, have you ever been asked to review a product that was about "snake breeding" or something way off in left field? Have you ever received an email asking you to buy a drug that you have absolutely no use for? The same rule applies: targeting My advise? To really nail down your internet marketing strategy and hit the pavement running, here's a shortlist of things to consider. >>> Hand Pick Your Partners Wisely Notice I said "hand pick". Choose a few partners that you feel would be ideal candidates. Learn a bit about them and their business BEFORE you contact them. >>> Get Personal When you finally decide to contact a potential partner, personalize your contact with them. Add a comment about how you like their website or ezine. Maybe you are a customer who enjoyed their product. Be sincere and it will shine through. >>> Think W.T.G.T.D.W.M.? People are busy, overloaded, overworked. When you send out an email looking for people to publish your article, review your new ebook, or promote your product, you need to think W.T.G.T.D.W.M.? W.T.G.T.D.W.M. = What's This Got To Do With Me? Once again, if you are targeting the right partners and choosing them wisely, this question should be self-answered by the person who are contacting. For example, "Hi Andy. I am contacting you today because you are among the top snake breeders in America." If your article, product, joint venture is related to snake breeding, you are half way to the finish line already. >>> The 80/20 Rule Is A Lie Ever heard of this rule? 20% of people produce 80% of the results? Online, this is more like the 97/3 rule. If you are looking for joint venture partners online, 97% of people will do nothing to help you. Sure, they might seem interested at first. But, when it comes time to "play ball", they will suddenly drop off the earth. Your goal? Stop wasting time marketing to "everyone". Find the 3% who will work with you to accomplish your goals and make things happen. Tip: If you are focusing on a highly targeted market, this will happen much easier. >>> Know When To Back Off So, you've sent two emails with no reply. Is it time to call it quits? Not always. Some people are genuinely on information overload and won't get back to you for several days (if not a week). Why not pick up the phone, make one last attempt and contact them by phone? If they fail to return your email or voicemail, perhaps it's time to move on (see 97/3 rule above). Remember, the name of the game is targeting. When putting together your internet marketing strategy, pick your partners wisely -- aim to find that golden 3% as quickly as possible. Take your time and get this part right from day one. It makes all the difference in the world when you are sending people something that is of real interest to them. If it appeals to them, they will pay attention, and the boost in response you receive will speak for itself. Jason Potash makes it easy to learn from today's top marketing experts. For details and to claim your free Audio Library Membership, visit this site now: http://www.jvking.com
MORE RESOURCES:
Internet-Marketing - Google News |
|
|
|
RELATED ARTICLES
Do Guaranteed Signup Programs Work? Discover the Hidden Truth About Paid Sign Ups Jeff Mills, a popular internet marketer and entrepreneur told us, "I got suckered in the guaranteed sign ups myth.""It did not come as a surprise, as it was not the first time I was taken to the cleaners, and left out for dry," he added. Multiple Streams Of Internet Income Make your website pay?in millionsAlthough opportunities were rare and far in between during the pre cyber era, Internet has transformed the entire scenario of making money. All you need is inclination, just like thousands of other smart people across the world. Internet Marketing Is No Big Secret You Do Not Need To Be An Internet Marketing Guru Just follow seven, (not so easy) steps to success. 1. Analyzing Website Traffic Analyzing your web traffic statistics can be an invaluable tool for a number of different reasons. But before you can make full use of this tool, you need to understand how to interpret the data. Three Ways to Get Top Quality Content for Your Niche Websites Three Ways to Get Top Quality Content for Your Niche WebsitesGood, popular, profitable niche topic websites need good content. Period. 5 Ways to Educate Your Prospects for More Sales It's impossible to sell a product or service without demand - no matter how low the price or how big the discount.Education-Based Marketing creates demand by showing the prospects why they need your products and services, how to make intelligent buying decisions, and how to best use it after they buy. Begin An Internet Empire! Well, I'd first like to talk about what exactly has inspired you to read this article. Was it just look that you've stumbled across it or was it because it was free or was it because you wanted a free and ultimately invaluable resource on starting your own Internet business. Web Success Secret - Overdeliver A few days back I got an email telling me to look at a software which was revolutionary. It enabled anybody to earn lawful income on the internet without hype or without making any false promises, etc, etc. Marketing and the Hired Guerrilla It's a jungle out there, so know and use your guerrilla marketing tactics! Jay Conrad Levinson wrote the book that started it all, the popular guerrilla marketing series. He has compiled a list of 100 tactics - most of them fr*ee - that savvy business leaders use. Experience the Benefits of an Internet Business The Internet industry is booming and offers opportunities galore for internet businesses. Internet businesses are not just for computer whizzes anymore, not just for people with multiple college degrees or a rich background in business. Keys To Successful and Profitable Niche Marketing The market world is increasingly becoming specialized. Instead of offering a wide variety of goods or services, businesses prefer to cater to a select few. How A Change in Perspective Can Help You Make More Holiday Season Sales: Pt. One Some sites are perfect for the Christmas season - their products fit easily into the idea of gift-giving. But what if the products and services you offer are for small business owners?Or, as many of my clients ask, how do I survive the holiday season if I sell intangibles?When a couple of people brought this question up to me in early fall, my answer was that I'd probably make enough money in October not to have to worry about November and December at all. Googles Own AdSense Tips Google is at least as interested as you are in having your ads perform well on your site. And they've gone to some work to provide the information you need to optimize your AdSense. Making Money out of Your First Effort Have this phrase broken through your life at least once? I think so, most of us want to be paid when we are sleeping, resting or on vacations. Is there a way to turn your dream into a reality? As a matter of fact, it is possible?Here is the answer you are waiting for: Passive income. 10 Ways To Get Your Ads Or Messages Noticed Do you post to message boards, e-mail discussion lists, classified ads sites, FFA sites or newsgroups? People will usually read the subject line before they read your ad or message, so it's important they get noticed. Below are ten simple, but powerful tips to get your ads or messages noticed. The Most Valuable Asset in Marketing - Do YOU have It? The single most important attribute for a successful Network Marketer is often lacking, and yet it is the easiest to possess. Do YOU have it?INTEGRITY - The quality of possessing and steadfastly adhering to high moral principles or professional standards. Become a Star: 10 Do-It-Yourself Publicity Techniques to Build Buzz for Your Online Business Public relations is popular because it is very cost-effective and it works. If you send out one press release, for example, and it gets into print, it could generate more interest in your product or service. Be Different And Profit I've just spent 3 hours surfing the web and found 47 different Internet Marketing courses. I read every single sales page and decided not to buy ANY of them. How To Produce The PERFECT Viral Ebook Viral marketing is probably the number one method for generating traffic and sales - IF it is set up properly.Take the case of a viral ebook - which means a book that can be passed from one person to another bringing benefits (profits) for each party in turn. Online Advertising: 10 Flaming Hot Ways To Heat Up Your Sales If you have a website but not making a lot of sales, I can understand how you feel.So, I want to offer you 10 flaming, online advertising hot secrets to heat up your sales.
|
| home | site map |
| © 2006 |
